Circulation sales director job description

In this post, you can ref 3 parts: duties list, qualifications, tips to write Circulation sales director job description. A complete job de...

In this post, you can ref 3 parts: duties list, qualifications, tips to write Circulation sales director job description. A complete job description concludes Circulation sales director key duties/responsibilities, Circulation sales director job qualifications (knowledge, education, skills, abilities, experience…KSA model) and other ones such as daily tasks, key activities, key/core competencies, job functions/purpose…

I. List of Circulation sales director duties:


Sample 1
  • Adheres to policies and operating procedures
  • Conduct residence tours to prospective residents, family members, or referral sources
  • Assure community awareness of the residence through design, implementation, and maintenance of outreach programs for referral sources and community organizations
  • Performs initial sales contact with potential customers and family members. Conducts telephone follow up with potential customers as necessary throughout the sales process
  • Trains associates on sales skills through orientation and in-service to include telephone techniques, lead card completion, customer service, and community tours.
  • Monitors associate adherence to established sales training and provides additional training as required
  • Responsible for assisting the Residence Director in maintaining the Ready for Company standard in the residence
  • Responsible for making timely and accurate inputs for all sales activities
  • Provides reports on sales activity as required to the Residence Director and Regional Director of Sales as required
  • Develops and executes community events according to approved event schedule
  • Responsible for meeting budgeted occupancy and revenue goals and established quarterly sales activity goals
  • Reports to the Regional Sales Director on community activity and progress towards established sales goals
  • All other responsibilities and duties as required by the Residence Director or Regional Sales Director

Sample 2
  • Driving qualified prospects into the community
  • Data base lead management to maximize your prospect pipeline
  • Establishing new external business development partnerships and cultivating new family relationships
  • Thorough knowledge of the competitive landscape
  • Recording prospects’ information into our database        
  • Gathering, analyzing and interpreting competitive market analysis data    
  • Articulating to prospects why our organization is unique and exceptional differentiators in the marketplace
  • Cultivating partnerships within the community to be a solutions provider
  • Ability to overcome objections by being a resource provider to the customer

II. Circulation sales director qualifications

  1. Requires 1 year prior experience in sales
  2. Prefer prior experience in a sales role for AL, IL, or SNF for at least 1 year
  3. Proficiency in Microsoft Word and Excel required
  4. Requires attention to detail, ability to anticipate needs, sales presentation, follow-through and ownership on Assignments
  5. High school diploma or GED required
  6. Prefer associates degree in business, management, or operations
  7. This position is primarily in an office environment. Exposure to mechanical moving parts as part of operating office equipment and ultraviolet light may occur.
  8. Individual is required to perform standing, walking, or lifting in this position as needed for outreach and trade shows
  9. Position requires the extensive travel to include extended periods of driving and overnight stays at residence locations

III. Tips to write Circulation sales director job description


1. Too-long job description:

Looking at a too-long job description can frighten the candidates off and drive the away. A job description, no matter how important the job is, should not be included in more than 3 pages. If one focuses on too many things at a time, he shall definitely lose focus on the main items and get overwhelmed by the remaining; So, keep it concisely.

2. Too-short job description:

While too-long can be a problem, too-short is more a problem. It will ruin the meaning of the job description. A too-short one means it lacks necessary details and therefore, the candidate will not be able to understand while reading it.

3. Listing unnecessary functions or job duties:

Just classifying these into the “others” category will save you a lot of effort and space. On the other hand, the job description will become more dilute and easy to be neglected.

4. Key functions

Not listing key functions as required for the job can be a fatal mistake to a job description.

5. Grammar and spelling

Poor grammar and having spelling errors can ruin the job description, too. Never think that as you are the employer, you may have the right to make grammar or spelling errors while requires other not to. A job description with such errors is easily to be mistaken as a fake or ghost ads; as a result, the candidate will turn away from it.

6. Not specific enough:

Be specific and concise; if you don’t address the specific, then what the job description is for. It is for the candidate to understand just exactly what he needs to do or needs to have. Lacking details can confuse the candidates very well.

7. Not having the job description reviewed by others:

This is also a common mistake. One may be subject to bias, but more than one, especially with the help of those external advisor, the job description can be more perfect.

8. Using buzzwords or abbreviations:

In fact, it is not necessary at all to use such in a job description.

9. Using slang or legal words:

Just use common wording to communicate with others and don’t do anything extraordinarily.

10. Not updating the job description:


The same job may require different duties and responsibilities in different times, so, you cannot use the same job description for 2 different times.

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